Yakima Bait Mag Lip

Yakima Bait Company, one of the world's top fishing lure manufacturers, produces products under the Worden's, Poe's, and Hildebrandt brand names. The same values that established the company in its early years continue to this day, with an unwavering commitment to creating the world's most effective fishing lures for the most discerning anglers.

The Worden's Mag Lip, a standout product, combines the original, slow-troll FlatFish action with a number of totally unique design features. Like all diving plugs, the diving depth of the Worden's Mag Lip will vary depending on factors such as current speed, line diameter, and the amount of line let out. The lure is factory-rigged with treble hooks, but it also works well with single hooks.

Capable of diving up to 20 feet deep, the Worden's Mag Lip is a versatile and highly effective fishing lure. Its distinctive design and action set it apart from the competition, making it a go-to choice for anglers seeking the ultimate in performance and results.

At the heart of Yakima Bait Company's success is a steadfast commitment to quality and innovation. The company's product development process is meticulous, with each new lure design meticulously tested and refined to ensure it meets the exacting standards of the world's most discerning anglers.

This dedication to excellence is evident in the Worden's Mag Lip, which has been engineered to deliver unparalleled performance in a wide range of fishing conditions. Whether you're targeting trophy-sized fish in deep water or finicky predators in shallow flats, this lure is designed to excel, thanks to its unique blend of classic and cutting-edge design features.

At Yakima Bait Company, the pursuit of perfection is an ongoing journey, driven by a deep passion for the sport of fishing and a relentless dedication to pushing the boundaries of what's possible in the world of fishing lures. From the initial concept to the final product, every step of the process is infused with this unwavering commitment to excellence, ensuring that every Worden's, Poe's, and Hildebrandt lure that leaves the factory is a true masterpiece of engineering and design.

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