Yakima Worden's Mag Lip Lure, Keeper, 4 1/2-Inch

The Mag Lip® plug, designed by renowned lure designer Buzz Ramsey, has set the water on fire since its introduction. Originally created to entice salmon and steelhead to strike, the Mag Lip has exploded in popularity for trout, walleye, all five species of salmon, steelhead, and many more. It features a "skip-beat" action unlike anything other lure.

For years, anglers have asked for a diving FlatFish that still has the unique, world-famous FlatFish action. Worden's Mag Lip combines the original, slow-troll FlatFish action with a number of totally unique design features. A new lip design allows the Mag Lip to dive up to 20 feet without the addition of weights or divers while still allowing it to swim at the slowest of trolling or retrieval speeds. Yet in current, the Mag Lip holds its line.

Available in a painted lip, the Mag Lip comes in 42 Ultraviolet colors and is built tough to handle big salmon, steelhead, walleye, bass, pike, and other game fish. The Mag Lip features a size 1 heavy-duty treble hook and can dive up to 20 feet, depending on current speed, line diameter, and the amount of line let-out.

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